It’s not unlike the strategy used in fashion and design industries. This is an expensive product, and Apple wants to welcome you to the cool club. That’s why it most certainly includes a black Apple sticker in the box. Like the Space Gray iMac Pro and matching accessories, Apple uses the slightest change in color scheme to give a premium, exclusive feel. It also immediately distinguishes these MacBook Pros from the otherwise similar-looking MacBook Air (and 13-inch MacBook Pro). Silver laptops with black keycaps has become ubiquitous in the laptop world, and the MacBook Pro’s changeup is refreshing. The black keyboard, in particular, feels like a statement piece when so many laptops have copied the MacBook look. Black has become the dominant accent color, gracing both the Apple logo and the backdrop of the keyboard.

It’s still made from a unibody aluminum chassis, it still comes in silver or space gray, and there’s still an Apple logo on the lid.īut the changes in this generation aren’t subtle enough to be missed. Taking a step back, the 2021 MacBook Pro still very much looks like a MacBook. You can even get last year’s model for a discount thanks to this Cyber Monday MacBook Pro deal. One thing’s for sure: They won’t need to apologize for this one. You might even call it the best of both worlds - which is exactly what you want in a “pro” laptop. It’s bold in ways that make it exciting, yet familiar in ways that keep it convenient. Whether it’s the thickness of the chassis, the Touch Bar, or the ports, the MacBook Pro represents a reversal of nearly every major design decision from the previous generation.Īnd yet, the 2021 MacBook Pro manages to be more than just a referendum on the 2016 MacBook Pro. Instead, Apple corrects its errors by putting out a product like the 2021 MacBook Pro. It won’t grovel or ask for forgiveness either. It’s not a phrase you’ll hear a company like Apple ever utter.

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